Property Management Basics - Improving Your Bottom Line Through Tenant Retention - Why it Matters

Every investor wants to maximize cash flow.their security deposit (if they didn't already forfeit
However, achieving this goal can sometimes beit by breaking the lease), you will likely face some
counterintuitive. For instance, you may think thatdeferred maintenance and updates to make your
because you have tenants paying below currentunit appealing once it is back on the market. You
market rent that you should automatically raisewill need to pay a locksmith to re-key the doors.
their rent to full market value when it comes timeYou may need to replace the carpet and will likely
to renew their lease. While this may make youneed to paint the walls. All of these routine items
some extra money in the short-term, it couldcost you money and you need to do most of
cost you over time.them whether your former tenant lived in your
Now, I'm not saying that you shouldn't raise rents.property for two years or ten years.
It is often a prudent thing to do. However, if youIf you stop and think about it, isn't it better to be
have really good tenants who take good care offaced with painting and carpet replacement every
your property and pay on time every month, youten years than every two years? Your cash flow
may want to rethink the rent-raising propertyreserves can easily get wiped out, and you will
management strategy in the interest of turninglikely have to come out of pocket to get a house
them into long-term tenants.rent ready again if you're losing tenants every
What many investors fail to consider is howcouple of years. If there are longer intervals
frequent turn-over in their rental houses costsbetween move-outs, not only will you spend less
them more than a few months worth of lost rentmoney on fixing up your property over time, but
dollars due to vacancy. Every time a tenantyou will have built up greater reserves from your
moves out, in addition to the standard clean uppositive cash flow to avoid coming out of pocket
costs that you should be able to deduct fromwhen you finally do have a tenant move out.