How to Write an Attractive Rental Advertisement

Seasonal renters and travelers browse rentalgood idea to use a complete vacation rental
websites looking for the perfect rental.  Writingchecklist to be sure your guests have what they
your property description in a clear and compellingneed.
manner will save time and grab the reader's 
attention.  Most readers will first look at theWhen describing location use active voice to get
headings and photos and then some interestedstraight to the point.  For example, the seasonal
renters will read the description.  A well writtenrental is close to restaurants and offers ski in/ski
property description may give you an advantageout convenience.  To effectively use active voice
over other rental listings.versus passive just start with the subject then
 follow with the verb and keep the sentence short
Always start your description with a sentenceand to the point.  You will work faster and your
that summarizes your rentals features andreader will appreciate the clear seasonal rental
amenities.  You only have seconds to keep aproperty description.
seasonal renter's attention, so be sure you have 
the right headings, photos, and compellingAvoid spelling and grammar errors.  If your
property descriptions.  If they see someproperty description is riddled with errors you
attractive feature in the first sentence they willmay lose their trust.  Use a word processing
likely continue reading.  This gives you anprogram with spell check so you can save and
opportunity to provide answers for anyproofread your work before pasting it into the
frequently asked questions about your seasonaldescription field.  Also avoid abbreviations that
rental saving you time and money.  Websitesare not commonly known and excessive use of
often have this FAQ section because if thesesymbols.   
questions can be answered on the website then 
more focus can be placed on making the sale orUse numerals when describing your rental's
in your case booking your rental.amenities.  For example instead of saying we
 have a fifty-one inch flat screen TV you should
After you have written an attractive opening linesay we have a 51" flat screen TV.  This will draw
describe your vacation rental's bedrooms.  Beattention to the feature and it will help to tighten
specific and add details like bed size, sheet threadyour description.  Finally be sure to use the word
count, walk in closets, and connected bathrooms. you because it will speak directly to your
Describe your rentals features and all of theprospects and help them visualize a stay in your
amenities before you describe its proximity toseasonal rental property.  To learn which
local attractions.  Snowbirds are looking for greatamenities receive the most searches read our
rentals in an area they are already familiar soarticle most popular seasonal rental amenities.
emphasize features over location.  It is also a